Home Services SEO

SEO for Home Services Companies

If you want to show up in Google search results – and show up high enough to get traffic – then you need to care about home service SEO.

Do you need to be a home service digital marketing expert to do home service SEO? No (though that does help). But, you will need to:

• Be comfortable with various digital platforms and technology,
• Understand the basics behind search engine optimization (“SEO”), and
• Know how to develop an SEO strategy for your home service business.

That’s why Electric Marketing Group created this SEO Guide for Home Service Business Owners – everything you need to know about getting your home service business to rank on search engines like Google and achieve SEO success. 

After reading our guide, you should understand the fundamentals of legal SEO strategies and tactics, like:

• Key ranking factors and what Google considers when choosing which websites are featured in organic, local, and paid search results
• How to do keyword research and find the best search terms for your practice and geographic area
• How to develop a content marketing strategy that incorporates your most common keywords and drives traffic to your law firm’s website
• Smart and creative ways to build links from authoritative websites
• The importance of website design and on-site SEO, and steps you can take to truly enhance the user experience
• Why off-site SEO is critical if you want to rank higher on Google SERPs and how to leverage things like social media, Google My Business (GMB), and attorney directories to boost your authority and grow your brand
• Best practices for local search engine optimization to help you rank in the local pack and show up on map search results
• The benefits of supplementing your organic efforts with LSAs and/or a pay per click (PPC) campaign, and
• How to track your efforts and measure your ROI, whether you’re doing it yourself or hired an SEO company.

Keep in mind that successful SEO takes time. And, while you can do SEO for your law firm, you don’t have to.

Whether you’re too busy with your law practice or don’t feel tech-savvy enough to tackle the more technical components of SEO, LawRank can help.

The legal marketing industry is competitive and you’ll want an agency with a proven track record. Just send us a message or give us a call to learn learn more about what we do and the digital marketing services we can provide for your practice area.

Now, let’s dive into what attorney SEO is and why it matters.